Creative Designer - Utopia Brands
Utopia Brands is seeking a highly creative and detail-oriented Creative Designer to lead the conceptualization and execution of visually compelling designs for the US retail and DTC market. This role requires a strong blend of creative vision, trend awareness, and technical execution to develop designs that align with brand identity and drive commercial success. The ideal candidate combines strong aesthetic sensibility with practical design knowledge, ensuring all creative outputs meet both brand standards and customer expectations. Key Responsibilities 1. Creative Design & Development Develop innovative design concepts, visual themes, and creative direction aligned with brand strategy Create digital assets, illustrations, CADs, and design presentations for product and marketing use Translate ideas and trends into compelling, commercially viable designs Ensure consistency in brand identity across all creative outputs 2. Trend Research & Insights Conduct research on design trends, consumer behavior, and competitor positioning Analyze US retail, fashion, and digital design trends Develop mood boards and creative concepts for campaigns and product launches 3. Cross-Functional Collaboration Work closely with marketing, product, and merchandising teams to execute creative projects Collaborate with stakeholders to align creative direction with business goals Support campaign development, product launches, and branding initiatives 4. Execution & Production Ensure timely delivery of creative assets for digital and retail platforms Coordinate with vendors, printers, and external partners when required Maintain quality and consistency across all design deliverables Qualifications Bachelor's degree in Graphic Design, Fashion Design, or related field 3 to 5 years of experience in creative design, graphic design, or related role Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) Experience with digital design, branding, and visual storytelling Understanding of US retail and consumer trends Excellent communication and collaboration skills Preferred Skills Experience with motion graphics or video editing Familiarity with 3D design tools (CLO3D or similar) Exposure to DTC, e-commerce, or Amazon brands Knowledge of print production and vendor coordination