Democratic Attorneys General Association (DAGA): Paid Media Manager

The Democratic Attorneys General Association (DAGA) seeks to hire a Paid Media Manager to execute DAGA's digital advertising program.

Location: Washington, DC

Reports To: Deputy Director of Digital Fundraising

Salary Range: $72,000-$80,000

Key Responsibilities:

• Partner with the Deputy Director of Digital Fundraising and DAGA's consultants to develop and execute a cutting-edge, revenue-driving paid media program
• Manage digital advertising campaigns from concept to deployment across platforms including Meta, Google, and more
• Conceptualize, pitch, and execute innovative, data-informed digital advertising strategies
• Write compelling ad copy and video scripts tailored to platform best practices and audience segments
• Collaborate cross-functionally with creative, content, compliance, and leadership teams to produce advertising assets
• Develop and recommend strategic acquisition plans
• Identify new opportunities to scale and optimize online fundraising through paid channels
• Analyze performance data and deliver clear, actionable reporting with insights to drive long-term list growth
• Support additional digital and fundraising initiatives as assigned

Qualifications:

• 4-5years of experience working in paid media in the progressive space (at agencies, committees, non-profits, or progressive organizations)
• Experience executing ad campaigns on Meta and Google
• Experience writing ad copy and developing ad concepts
• Experience developing and executing acquisition plans
• Excellent oral and written communication skills
• Excellent time management skills with a proven ability to meet deadlines
• Ability to function well in a fast-paced environment
• Commitment to DAGA's mission

Details:

• Ideally in DC or willing to relocate. Remote employees will be considered.
• DAGA's office is open 9 AM 6 PM Eastern, but extended and nontraditional work hours are required.
• DAGA offices are in downtown DC.
• DAGA will work with potential candidates to schedule remote interviews and process onboarding procedures remotely, as necessary.
• DAGA offers a generous benefits package that includes fully paid health, dental, vision, short term, long term, and life insurance policies, pretax spending accounts, monthly remote work stipend, or monthly transit benefit.
• DAGA values a truly diverse workforce and is committed to a culture of inclusivity, respect, and integrity.
• We strongly encourage people with disabilities, people of color, transgender and non-binary people, and people from diverse backgrounds to apply.
• DAGA is an equal opportunity employer and it is our policy to recruit, hire, train, promote and administer any and all personnel actions based on business needs, job requirements, and individual qualifications without regard to race; color; religion; national origin; sex; age; marital status; personal appearance; sexual orientation; gender identity or expression; family responsibilities; disability; matriculation; genetic information; credit information; status as a victim or family member of a victim of domestic violence, a sexual offense, or stalking. DAGA will not tolerate any unlawful discrimination or harassment based on any of these characteristics.