Director of Sales Training

Sales Enablement & Training

• Design, implement, and oversee comprehensive sales and marketing training programs to enhance team performance and product knowledge.
• Execute training programs by collaborating with sales leadership to determine methodology, preparing training materials, developing course content, and communicating effectively with key stakeholders, management, and trainees.
• Owns scheduling, planning and facilitation
• Delivers content where appropriate
• Gathers feedback to assess the effectiveness of sales training programs
• Develop and maintain training curriculum, onboarding materials, and sales playbooks aligned with marketing campaigns and product launches.
• Translate marketing strategies into actionable sales tools and training resources that reinforce the company’s value proposition.
• Partner with sales leadership to align training initiatives with revenue goals and market opportunities.
• Travel alongside field employees to identify areas of improvement and additional training needs on the effective communication of our solution.

On Going Sales Team Developmental Needs

• Plan a cadence of quarterly virtual sales training events on a variety of topics designed to increase reps’ knowledge and ability to deliver clinical value to their customers.
• Develop ongoing training and education plan to ensure Sales team always have the latest product and competitive knowledge

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Advertising, or related field required.
• 7–10+ years of progressive experience in sales, marketing, or sales training leadership roles.
• Proven track record of developing and executing marketing and sales programs that drive customer acquisition and brand growth.
• Experience designing and delivering high-impact sales training programs.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Demonstrated experience targeting clinical, scientific, or technical audiences (hospital-based experience preferred). Healthcare, medical device and biotechnology experience is highly desired.
• Experience managing budgets and external agencies.
• Ability to work in the downtown Seattle office 5 days a week; travel up to 20% with some seasonal fluctuations

Technical Skills

• CRM systems (e.g., Salesforce, HubSpot).
• Learning Management Systems (LMS).
• Strong analytical and reporting capabilities (Excel, PowerPoint, KPI dashboards).