Event Marketing Manager

Job Description:

• Manage Federato's third party and field event portfolio
• Develop event strategies aligned to marketing and sales goals
• Build and execute plans for new conferences, sponsorships, and field programs
• Partner with sales, customer success, marketing, product, and leadership to shape priorities and program direction
• Evaluate event opportunities and articulate clear recommendations based on business goals
• Manage logistics, timelines, budgets, deliverables, and run-of-show for all third party and field events
• Lead coordination with vendors, production partners, and creative agencies
• Negotiate sponsorship packages, booth options, and vendor rates with confidence and precision
• Maintain strong relationships with industry conference organizers and partners
• Ensure every program is delivered flawlessly, on time, and on budget
• Drive highly cross functional internal workflows, aligning sales, product, and marketing stakeholders
• Lead event enablement for sales: pre event briefing, onsite readiness, follow up plans, lead management, and onsite meeting coordination
• Maintain reporting, dashboards, and performance scorecards
• Track KPIs across pipeline influence, engagement, lead quality, attendance, and ROI
• Surfacing clear insights and recommendations for future improvements
• Bring fresh ideas to elevate the event portfolio beyond standard conference marketing
• Identify opportunities to differentiate Federato through experiential moments, unique sponsorship elements, and new event formats

Requirements:

• 4-6+ years of event marketing experience, ideally in B2B SaaS or a related field
• Proven success managing third party and field event portfolios
• Exceptional sales enablement skills; you deeply understand how events support pipeline goals
• Strong project management capabilities; you keep complex programs on track without missing details
• Skilled negotiator who can secure favorable sponsorships and vendor contracts
• Highly collaborative with strong interpersonal communication
• Data driven mindset with experience using event metrics, dashboards, and reports
• Experience partnering with agencies, vendors, and conference organizers
• Able to articulate strategic recommendations and tie sponsorship decisions to business objectives
• Strong creative instincts and willingness to bring bold new ideas forward
• Highly organized and thrives in a fast paced, scaling environment

Benefits:

• Total compensation package includes stock options
• Additional perks