Franchise Business Coach

Position: Franchise Business Coach

Reports To:

VP of Operations

Location:

Greater Houston, TX (Hybrid)

Travel:

60–90%, including occasional evenings and weekends

Core Values – The Crust Way

Commitment • Respect • Unity • Service • Thankfulness

Position Summary

The Franchise Business Consultant serves as the primary business partner to franchise owners and General Managers, driving sales growth, operational excellence, profitability, and guest satisfaction across the system.

This role coaches, develops, and influences restaurant leadership teams while ensuring alignment with Crust Pizza Co. standards, systems, and culture. Success requires strong business acumen, operational expertise, relationship-building skills, and a commitment to helping franchisees achieve sustainable results.

Key Results

• Sales Growth:

  Achieve year-over-year sales growth or exceed territory benchmarks.

• Operational Excellence:

  Maintain restaurant evaluation scores of 90%+.

• Guest Experience:

  Order Accuracy, Ticket Times, The Crust Way/Rosewood Touch

• Financial Performance:

  Support Prime Cost targets through effective labor and food cost management.

• Leadership Development:

  Maintain current manager certifications and training completion goals, market the Internal Manager Program.

• Franchisee Partnership:

  Achieve franchisee satisfaction ratings of 90% or greater.

Essential Responsibilities

Business Consulting & Performance Coaching

• Conduct business reviews focused on sales, profitability, labor, food cost, guest experience, and operational execution.

• Develop action plans that improve restaurant performance and accountability.

• Coach franchisees and managers on leadership, staffing, operations, and profitability.

Brand Standards & Compliance

• Ensure consistent execution of The Crust Way.

• Conduct operational evaluations and support corrective action plans.

• Protect standards related to food quality, cleanliness, service, safety, and facility appearance.

Training & Development

• Partner with Training to support onboarding, certifications, leadership development, and performance improvement initiatives.

Local Store Marketing Support

• Guide franchisees in executing local marketing, community engagement, catering growth, loyalty initiatives, and partnerships.

• Partner with Marketing to support systemwide campaigns and local execution.

New Restaurant Openings

• Support pre-opening readiness, grand openings, and post-opening stabilization.

• Assist restaurants in achieving operational and financial benchmarks during their first 90 days.

Communication & Field Leadership

• Serve as the communication bridge between franchisees and the Support Center.

• Support implementation of new initiatives, menu launches, and operational improvements.

• Provide field feedback that strengthens systems, tools, and processes.

Core Competencies

• Franchise Operations Expertise

  – Proven success supporting multi-unit restaurant operations and franchise performance.

• Business & Analytical Acumen

  – Uses data and financial insights to identify opportunities and drive results.

• Coaching & Leadership

  – Develops strong relationships while creating accountability and growth.

• Adaptable & Growth-Oriented

  – Thrives in a fast-paced environment and embraces change.

• Strong Communicator

  – Influences effectively and communicates expectations, strategy, and results clearly.

• Proactive & Resourceful

  – Anticipates challenges and solves problems before they impact performance.

• Bias for Action

  – Moves initiatives forward with urgency while maintaining execution quality.

• Brand Champion

  – Protects and reinforces The Crust Way in every restaurant.

Qualifications

Required

• 3+ years of multi-unit restaurant operations, franchise consulting, or field leadership experience.

• Strong understanding of restaurant financials, including P&L management, labor, food cost, and profitability drivers.

• Ability to influence and coach without direct authority.

• Strong organizational, communication, and problem-solving skills.

• Proficiency with Google Workspace, restaurant technology platforms, AI/Chatgpt.

• Valid driver's license and ability to travel extensively.

Preferred

• Fast-casual, pizza, or franchise experience.

• Bilingual (English/Spanish).

• Experience with Toast POS or similar restaurant systems.

• ServSafe Manager Certification.