VP of Business Development

Vice President of Business Development – Skilled Nursing

Location: Boston, MA
Job Type: Full-Time
Industry: Skilled Nursing / Long-Term Care

Position Overview

HireCare Services - Massachusetts is seeking an experienced and results-driven Vice President of Business Development to join our growing nursing home organization in the Boston, Massachusetts area. As a strategic leader, you will provide oversight and direction to admissions, census development, marketing, referral relationships, and overall business growth across multiple skilled nursing facilities.

Key Responsibilities

• Oversee admissions, marketing, and census development strategies across all assigned facilities

• Develop and implement individualized business development plans for each facility

• Establish measurable census, referral, conversion, and occupancy goals

• Lead, support, and hold facility admissions and marketing teams accountable for performance

• Analyze referral patterns, market conditions, competitors, hospital relationships, and census trends

• Identify new business opportunities and develop strategies to increase short-term rehabilitation and long-term care admissions

Qualifications

• Bachelor's degree in business, healthcare administration, marketing, or a related field preferred

• Minimum of 5 years of business development, admissions, marketing, or census-growth experience within skilled nursing, long-term care, post-acute care, or a related healthcare setting

• Multi-facility or regional leadership experience strongly preferred

• Strong understanding of the skilled nursing admissions process, hospital referral networks, and competitive healthcare markets

• Demonstrated success increasing census and developing high-value referral relationships

What We Offer

• Competitive executive compensation

• Performance-based bonus opportunities

• Comprehensive benefits package

• Leadership role within a growing healthcare organization

• Opportunity to directly influence census growth, market positioning, and long-term company strategy

• Collaborative and supportive executive leadership team

Apply Today

If you are a motivated and experienced business development professional looking for a new challenge, please submit your updated resume for consideration. All applications will be handled confidentially.

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