Business Product Marketing Manager

Business Product Marketing Manager

Overview:

StaffBuffalo is working with a global organization in the medical products space to hire an experienced Business Product Marketing Manager. This Business Product Marketing Manager role offers a salary of $85,000-$105,000 and the opportunity to take meaningful ownership of product and clinical marketing across a North American portfolio, driving growth, brand awareness, and successful product lifecycle management.

This Business Product Marketing Manager position blends strategy and execution, including integrated marketing planning, pricing, market research, product launches, forecasting, reporting, sales tools, campaigns, and product education. The Business Product Marketing Manager will work closely with Sales, Marketing Communications, Education, global business counterparts, distributors, and external partners to connect marketing activity with commercial objectives.

The ideal candidate is a seasoned marketing professional who is comfortable operating at the manager level within a larger, global organization. This role includes leadership and management responsibilities and requires the ability to travel, including internationally.

This is an in-person, on-site position located in the Northtowns. There will also be occasional international travel.

Responsibilities:

• Drive growth and brand awareness for the clinical portfolio while managing products throughout the product lifecycle.
• Develop and execute integrated marketing plans aligned with commercial and sales objectives.
• Lead new product launches and bring products to market, coordinating strategy and execution across key stakeholders.
• Conduct market research and competitive analysis, and support pricing, forecasting, and performance reporting.
• Partner closely with Sales, Marketing Communications, Education, global business counterparts, distributors, and external partners.
• Develop sales tools, campaigns, and product education, and present product information to customers and internal stakeholders.
• Provide leadership and management within the function while working effectively across a larger, global organization.

Qualifications:

• Bachelor's degree in Marketing, Management, Business, or a related field required. Master's degree preferred.
• Approximately 5+ years of relevant product management or product marketing experience.
• Demonstrated ownership of product launches and product lifecycle management.
• Experience developing integrated marketing plans tied to commercial and sales objectives, with strong cross-functional partnership with Sales.
• Experience with market research, competitive analysis, pricing, forecasting, and reporting.
• Ability to present product information to customers and internal stakeholders, with leadership capability and experience operating at the manager level.
• Ability to travel, including internationally. Healthcare, medical device, life sciences, laboratory, technical product, distributor/channel marketing, education/training, or global company experience is preferred

Benefits:

• Competitive salary of $85,000-$105,000.
• Health Insurance, Dental Insurance
• PTO
• 401k
• International travel and cross-functional exposure.

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