Copywriter - Direct Mail

Copywriter – Direct Mail Marketing

Location: Richmond, VA / Remote (Can also be based out of Mclean VA, Plano Texas, or Chicago IL)

Pay: $38/hour

Duration: Contract, anticipated through end of April

My client, a leading financial services brand, is seeking an experienced Copywriter to join its Direct Mail Marketing team. The role is aligned to the brand's People Center and can be hybrid for local candidates, with flexibility to consider fully remote talent working Eastern Time hours.

*MIX OF COPYWRITING AND COPYEDITING EXPERIENCE IS NEEDED AND EXPECTED FOR PROJECTS IN THIS ROLE

Responsibilities

• Develop and edit copy for high-volume direct mail marketing campaigns.
• Write for multiple customer audiences and tailor messaging across different segments.
• Translate creative briefs, marketing strategy, and brand standards into clear, compelling copy.
• Partner closely with art directors, graphic designers, copywriters, creative leadership, and marketing stakeholders.
• Manage multiple projects and creative requests at once while meeting deadlines.
• Present creative work and clearly explain the strategy and thinking behind copy decisions.
• Incorporate feedback while maintaining accuracy, consistency, and brand voice.

Qualifications

• Strong professional copywriting and copyediting experience.
• Direct mail experience is required and should be a major part of your background.
• Experience writing for multiple audiences or customer segments.
• Strong understanding of brand standards and creative briefs.
• Experience collaborating closely with graphic designers, art directors, and other creative partners.
• Comfortable working in a high-volume, fast-paced environment.
• Strong presentation and communication skills.
• Financial services or fintech experience is a strong plus.