Director, Business Development, Media Effectiveness

In this role you drive revenue growth by identifying and closing new business opportunities in media effectiveness solutions. You will lead consultative selling across media/agency clients, manage the sales pipeline, and collaborate with internal teams to craft compelling proposals. You'll present to senior stakeholders, translate complex concepts into clear messaging, and stay ahead of digital measurement trends to differentiate our offerings. This position sits at the intersection of strategy, client leadership, and data-driven media analysis, with a focus on transforming client outcomes.

• variable component
• pay-for-performance culture
• salary range disclosed
• focus on mental health and wellbeing
• inclusive environment
• diversity of thinking

• Identify new business opportunities using your market network and market research know-how
• Own the full sales process from prospecting to closing
• Maintain and forecast the sales pipeline using internal systems (Salesforce, Maconomy)
• Lead RFP and proposal development, coordinating timelines and creating differentiated collateral
• Lead client-facing engagements from outreach to final proposal presentations
• Grow existing clients with new solutions and tailored responses to clients' questions
• Monitor evolving digital landscape to anticipate measurement needs and differentiate offerings
• Develop deep product understanding to fit into client planning and decision workflows
• Understand financials (gross margin, profit, forecasting) and negotiate pricing with clients

• 8+ years of quota-carrying sales experience in analytics, insights, and media solutions
• Experience selling to marketing decision makers
• Hunting mentality with success in selling complex media solutions
• Media or Agency knowledge of publishers, agencies, and decision makers
• Ability to translate sophisticated concepts into concise messaging
• Strong commercial, presentation, and communication skills
• Self-motivated driver of change and cross-portfolio collaboration
• Knowledge of Cross Media analysis, Advertising Effectiveness Measurement, and related areas
• Deep knowledge of the media planning ecosystem including digital, mobile, programmatic and social media

• excellent communication (verbal and written)
• negotiation skills
• interpersonal skills
• Salesforce
• Maconomy
• Cross Media analysis