Associate Director, Business Analytics

In this analytics-focused role, you translate client challenges into actionable insights through advanced analytics and storytelling. You'll partner with planning and investment teams to shape measurement, segmentation, and media impact. You'll mentor teams, present to clients, and drive continuous process improvements. The role sits at the intersection of strategy, analytics, and client service, helping to turn data into strategic recommendations that move business outcomes.

• Build deep understanding of client strategy, initiatives and competitive landscape
• Generate actionable insights and compelling narratives using sophisticated analytics
• Contribute to measurement plan development and execution
• Lead, mentor, and train analysts and managers
• Present reports and POVs to clients via calls and in-person meetings
• Contribute to consumer segmentation and audience identification processes
• Design tests to measure incremental media impact on outcomes
• Coordinate cross-functional day-to-day tasks and prioritization
• Partner with Planning and Investment on budget setting and plan optimization
• Stay updated on industry trends through research and training

• Industry knowledge in marketing analytics and data
• Intermediate Excel and PowerPoint skills
• Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development
• Knowledge of audience-based marketing and data-driven advertising
• Analytic solution development and problem-solving skills to clarify issues
• Proven leadership and client relationship experience
• Experience with statistical analysis (desirable: linear regression, data visualization)
• Ability to train and coach colleagues and manage projects in ambiguous situations

• stellar communication and presentation
• articulate, engaging, straightforward communication
• ability to translate unstructured business solutions into marketing programs
• statistical analysis (linear regression)
• data visualization
• data-driven advertising