Director, Conferences Business Intelligence

In this role you shape global B2B primary market research initiatives by translating stakeholder needs into research briefs and survey designs. You will run both qualitative and quantitative studies, developing interview guides and focus group scripts, and producing data-driven insights for executive leaders. You'll analyze market and customer trends to propose actionable plans that support enterprise performance, collaborating across cross-functional teams in a fast-paced, AI-focused environment.

• world-class benefits
• hybrid work environment
• generous PTO
• 401k match up to $7,200 per year
• stock purchase at a discount

• Define and conduct global B2B primary market research initiatives
• Create and implement survey instruments for data collection
• Develop in-depth interview guides or focus group scripts; conduct interviews/focus groups
• Analyze customer, market, and competitive data and translate into insights and action plans
• Analyze data using Excel, SPSS, R or similar tools
• Prepare insightful executive presentations outlining changes in customer behavior and marketplace
• Recommend actions to support strategy, marketing, sales, and program management
• Contribute to the annual customer insights strategy and agenda

• 10+ years of market research experience
• 3+ years in B2B market research
• Ability to create and program survey instruments and manage data files
• Familiarity with statistics and experience with R, SAS, or SPSS is desirable
• Excellent PowerPoint presentation skills
• Experience in highly matrixed organizations
• B2B, B2C, agency, or industry analyst/consulting experience a plus
• Ability to travel 10%

• collaborative orientation
• excellent communication skills
• team-oriented and cross-functional collaboration
• survey instrument design
• SPSS, R, SAS familiarity
• Excel data analysis