Kohler is looking for Digital Merchandising Manager in Kohler, WI.
This local job opportunity with ID 3939449357 is live since 2026-11-03 17:21:59.
Own digital business performance for assigned product categories across Kohler’s commerce channels, including its website, retailer sites and marketplaces. Develop merchandising strategies, optimize product content and discoverability, collaborate with sales, marketing and retail teams, and use analytics to improve conversion, engagement and profitable growth. Develop digital merchandising strategies to grow category revenue, market share, conversion, profitability and customer engagement. Optimize product pages with compelling copy, imagery, video, comparison tools, buying guides and other rich content. Improve product discoverability through retailer and site search, SEO, generative search optimization and AI-enabled shopping experiences. Coordinate with sales, category management, retailers, retail media, supply chain, creative and content teams on launches and digital shelf execution. Review category dashboards and performance metrics, benchmark competitors, and identify opportunities for assortment, pricing, promotions and content optimization. Maintain accurate, high-quality product content through lifecycle updates, assortment changes and retailer refreshes. Digital merchandising E-commerce category management Digital shelf optimization Product content management Search engine optimization (SEO) Generative search optimization E-commerce analytics Retail media Assortment and promotion strategy Product launch coordination5c143e31-5e48-4549-b638-05792d185386
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